??????????????

10?17?????????????“iPhone 6”????????????????????????????????????????????iPhone????????????????????????????????????????????????????????????

?????????10?17?? ?????????????????????????17???8?????????????????????????????????????????2??????????iPhone6???????????????????????????10????200?300????????????????????????

???????????????????——“???”????????????????30??????????????????20?????????6888??128GB?iPhone6???????“4?5S?????6???????????”?

??3?

???????????????????????????????????????????????????????????????????????????????“???”??????????“??????????????????”?

10?10??iPhone6????????????3????????2000?????????????????CEO??•???10?16??????????????????????????“iPhone6?iPhone6 Plus??????????????????????????????????????????????????????????”?????????iPhone6???????????

??????????????iPhone6“????”???????????35??????“3G”????????????????5????????????????????“???????????6?????????”?

iPhone6????????????????????????????????9?26????????iPhone6??iPhone6?????“????”???????????????????????3????????????????????

???????????

???????????????????????????????2013??????????????????????2000??????????????30%????????????iPhone??????iPhone???????????????????????

??????????????????????????????????iPhone????????iPhone????????????????????2.5%??????????????????13.5%????????????????????????6.9%??????????????????????????????

??????????????????????????????????????????????????????iPhone6?????????“5C”?“5S”????????????“5C”??iPhone6?62%?“5S”????85%????????????????????????????????????????????????????

??CEO????“????????????????????????????????”????????????????????????????????????????????????????????????????????????????“Fleury”????????????????????????7%?

??????????????????????2016??????????????5????????????????????????????????????????????????“??”?????????????????????????

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